Privacy Policy
Last Updated: 2026
inkflowerpress.co.uk ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated services, content, and functionality (collectively, the "Site").
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it, including your name, email address, and other contact details through forms or correspondence.
- Technical Information: IP address, browser type, device identifiers, and operating system.
- Cookies: Persistent and session cookies to enhance your experience (see Cookie Policy below).
- Usage Data: Pages visited, time spent on site, referral sources, and click patterns to understand user behaviour and improve content.
How We Use Information
We use collected information for the following purposes:
- Conducting analytics to understand Site traffic and user engagement.
- Affiliate tracking to measure referrals and conversions to partner casinos and betting operators.
- Improving Site functionality, content, and user experience.
- Sending newsletters and promotional updates (with your consent).
- Complying with legal obligations and fraud prevention.
Cookie Policy
Our Site uses cookies to enhance your experience. We use:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Track user behaviour to improve the Site.
- Affiliate Cookies: Monitor referral traffic and conversions to our partner operators.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You may opt out of non-essential cookies through your browser settings or by using our cookie consent tool. Disabling cookies may limit Site functionality.
Third-Party Links
Our Site contains links to external websites, including casinos, sportsbooks, and affiliate partners (particularly Paddy Power and related operators). We are not responsible for the privacy practices, security, or content of third-party sites. We encourage you to review their privacy policies before providing personal information. Your use of third-party sites is at your own risk.
Your Rights
Under UK data protection law (including UK GDPR and Data Protection Act 2018), you have the right to:
- Access your personal data held by us.
- Request correction of inaccurate information.
- Request deletion of your data (subject to legal obligations).
- Restrict or object to processing of your information.
- Request data portability in a structured, commonly-used format.
- Withdraw consent to marketing communications at any time.
- Lodge a complaint with the Information Commissioner's Office (ICO).
To exercise any of these rights, contact us using the details below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy. Analytics and affiliate tracking data is typically retained for up to 24 months. You may request deletion of your data at any time, subject to legal or contractual retention requirements.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us at:
Email: [email protected]
We will respond to all data requests within 30 days of receipt in compliance with UK data protection legislation.